Elder Treks
ELDERTREKS is the world's first adventure travel company designed exclusively for people 50 and over.
ELDERTREKS is the world's first adventure travel company designed exclusively for people 50 and over.
Case studies of slow Tourism.
Case studies of different approaches to older tourists from a supply-side perspective. Three companies in the tourism industry with different targeting and positioning strategies in the older tourist market are examined: a Canadian-based tour operator offering exotic adventure travels, a Slovenian-based tour operator and travel agency specializing in slow garden travels, and a United Kingdom-based company providing long-term accommodation solutions in Southern Europe.
An international competition for older adults, professional and amateur adults, in various sports.
Main goal to present a 3-stage model of designing and evaluating tourism experiences in senior mobility, ( the OEC Model.) Findings highlight the importance of a pre-stage in what concerns organizing the tourism experience (supply perspective); and a post-stage assessing senior´s perceptions after the experience (demand perspective).