Article on Digital Marketing and how/why to build a strategy

Article with tips for business growth through digital marketing.

Article for maximizing digital marketing

Concepts in Digital Marketing that every business owner, entrepreneur, business and marketing professional should know.

Understanding digital marketing, the scope of digital marketing, and the benefits of digital marketing which make it a career option.

Wikipedia on Content Marketing

Article on planning a digital marketing strategy.

Article on marketing development and social media.

Case studies of different approaches to older tourists from a supply-side perspective. Three companies in the tourism industry with different targeting and positioning strategies in the older tourist market are examined: a Canadian-based tour operator offering exotic adventure travels, a Slovenian-based tour operator and travel agency specializing in slow garden travels, and a United Kingdom-based company providing long-term accommodation solutions in Southern Europe.

Medical tourism is considered to be one of the most upcoming and profitable markets worldwide. The objective of the study is to examine the potential and challenges of medical tourism in the region of Thessaly from the perspective of healthcare providers. Medical tourism can be a driver of economic growth if relevant policies are designed with the aim to strengthen and promote it.