Accessibility for the Third Age in the Hotel Industry of JoaoPessoa-PB

The results show that accessibility needs to be improved for this public, as some sectors do not offer accessibility to areas such as the reception, restaurant and swimming pool, preventing these guests from making full use of the services offered and even, in some cases, creating unsafe conditions. This study is important for the academic community, the tourism industry, and society as a whole, as its results will enable hotel managers to identify weaknesses and improve their establishments, as well as training their employees to serve this public and building customer loyalty through excellence in the provision of services.